5 Best Tips to Start a Fast Food Business in Gujranwala
Gujranwala, a vibrant city in Pakistan’s Punjab province, is experiencing a surge in demand for new and exciting fast food restaurants. Trying exciting and tasty fast food and posting your reviews on the internet is the new trend. But not every restaurant falls in the criteria for people’s choice. So if you are passionate about the food business in Gujranwala and want to start your own business, below are a few tips you should consider. All of this information is based on consumer reviews and being a fast food enthusiast myself, I have penned down every attribute of a good fast food place.
Starting a Fast Food Business in Gujranwala
If you want to run a successful business in the fast food world, consider the following tips
1) Understand The Gujranwala Fast Food Market
The biggest reason your restaurant doesn’t work is because you enter the market with a lot of passion but no vision. If one startup is blooming with a specific item, let say “Arabian Shawarma”, then you should not copy that startup and launch another Arabian Shawarma shop in front of that startup. You might see various examples in Gujranwala where a fast food startup brought a different item, went successful but 3 other random businessmen thought if we do the same business with the same menu, it will work for us too. No it will not. So stop copying and start innovating. A nice example is from Gujranwala’s Model Town Market where every other fast food place was delivering the desi Zinger Burger but Shanghai Chinese, which is a Chinese style restaurant launched their startup, people fed up from the desi zinger went straight into their restaurant and within 1-2 years, it’s one of the best restaurant in model town. Where 80% of the Gujranwala has the same menu to offer, being in the 20% leading the fast food market is the main goal.
2) Delicious Food But Bad Prices
At the start of your fast food business in Gujranwala, you should understand your goal very well, which is, Whether if you want to sell more with more satisfied customers or just sit there and watch who is going to buy your super special but expensive item. Having a different and tasty menu in Gujranwala is a great deal but you shouldn’t forget the huge chunk of people who only look for the prices. I’m not suggesting you start selling everything cheap but that’s where the deals enter the game. I have seen fast food places in Gujranwala with one of the best tastes but low sales and places where the taste is mid but you have to wait to get a spot to sit. Your goal should be to focus more on the sales and earning more customers rather than selling one burger for 900pkr in one day. Fast food places in Gujranwala still don’t understand the value of deals in the food business making international brands more successful in this department. For example, You cannot open a restaurant and set the prices competing with Dr. Saucy. Dr.Saucy has been delivering food for multiple years and has a legacy to carry. They can set their prices based on their legacy, but what do you have? Would you just say “Trust me bro” to the customers to try your burger for 1000pkr without any prior experience? That’s not gonna happen. Good prices are your friend and deals are your way to success
3) Location: The Key to Restaurant Success
Restaurants in Model Town Gujranwala have one of the nicest traffic of customers but the only problem they face is that they cannot manage the parking and end up having people leaving for other places to enjoy their fast food. No one will prefer parking their bike or car on a shady parking lot just for the sake of a food experience. This is one of the most important aspects you should see before choosing a spot for your restaurant. Another example is the recently popular zinger burger place at Milad e Mustafa chowk. When I went there to try their burger, Traffic was so bad that there was no place to park the bike or ask my friend to get us some burgers so we decided to just skip the place. If the customers are relaxed with the parking, they will be more relaxed enjoying the food in your restaurant. So find yourself a good spot for your new restaurant in Gujranwala.
4) The Secret Ingredient: Staff
Having a good service experience at a fast food place in Gujranwala is as rare as finding a square gulab jamun. Waiters act like we owe them money and they’ll not bring us food if we don’t apologize to them. Although I have a huge respect for them since they are working hard and supporting their families, some things are related to the roles, like a waiter role is to welcome you to the restaurant and fulfill your every need. If your waiters are somewhat egoistic and wanna be cool guys, then your restaurant is done for. So always hire or train them about the basics of handling customers and welcome them. Comment your best and worst experience about a restaurant staff from Gujranwala.
5) Hygiene Is Not Important, It's Everything:
Imagine running a food business in Gujranwala and having bad hygiene to represent. Gone are the days when people don’t focus on your greasy food sections or unclean tables. This includes cleaning of your furniture, having no smells in the atmosphere, and a neat environment. Best food, best prices but a sickening and smelly atmosphere? Nope. There are some restaurant owners who don’t care a penny about cleanliness but are only focused on selling food no matter what. There will come a point when people will start boycotting your place no matter what. So, beware of this time-bomb.
Conclusion:
Running a successful fast food startup in Gujranwala depends on several factors, including your passion and the overall vibe of your business. Success is a timely process; it doesn’t happen overnight. If your startup isn’t working as expected, follow these tips and keep working hard to excel in Gujranwala’s evergreen fast food market, which always welcomes innovation and great taste. If you like these tips, follow us on social media and help us provide the best for the people of Gujranwala
